WE UNSTICK YOUR HUBSPOT

From 200 Hours of OTA Management Work to a Fully Automated Inquiry System

One of the biggest luxury short-term rentals in Chicago was running on instinct instead of insight — inquiries coming in from OTAs, direct channels, building partners, and returning guests, but no unified system to understand who was booking, why they were booking, or how fast the team was responding.
Operational excellence was there. Revenue intelligence wasn’t.

Give Me My 200 Hours Back

BECAUSE GUESTY KNOWS THE RESERVATION… BUT YOUR SYSTEM SHOULD KNOW THE GUEST, THE BUILDING PARTNER, AND THE ENTIRE JOURNEY.

How Chloe Fueled Luxury Short-Term Rental Commercial Engine

The team couldn’t reliably answer simple operational questions:

Where do our highest-value reservations come from?

Which building rentals bring the biggest profit?

How many inquiries do we lose due to slow response on an individual level?

Why do guests return? Which guests leave reviews?

What drives revenue: OTA exposure, direct marketing, or partner communication?

So Chloe stepped in and designed a unified HubSpot architecture built specifically for Short-Term Luxury Rentals—one that understands the difference between B2C guests, B2B building owners, and Corporate clients. The entire journey became measurable for the first time: every inquiry, response time, booking made, every ticket raised during the stay, and every post-stay review stitched together into one clean system.

Then Chloe layered in intelligence. Realestate negotiations are tracked from the first outreach to the signed agreement. Repeat guests are recognized the moment they return. Reservation probability is no longer a guess but a measurable signal. And for the first time ever, revenue can be attributed to the exact source — whether it came from an OTA, an ad campaign, a referral partner.

When Chloe builds the system, your reservations finally have context, your team finally has clarity, and your entire commercial engine finally has control.

Give My Guests, Partners & Team One Shared Brain

Complete visibility from inquiry → reservation → stay → review → revenue

200hrs

Saved weekly by automating intake forms, lead qualification, and renewal follow-ups through connected JotForm HubSpot workflows.

7000

Contacts reactivated through segmented email nurture campaigns for B2B, B2C, and Family Entertainment audiences.

Industries fully automated — each with unique JotForms that route submissions instantly to the right pipeline in HubSpot.

+100

Fields mapped per form, turning every submission into a structured PDF ready for carrier review and processing.

Vitamin Software

Full HubSpot CRM Implementation & GTM Foundations Healthcare Dev Agency

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Situation

Vitamin Software, a product development agency serving healthcare clients, was rebranding to healthcare and launching its first marketing department. They needed a new visual identity, foundational CRM infrastructure, and support standing up a team—fast.

Solution

We implemented HubSpot from the ground up—building custom pipelines, lifecycle automations, and tracking systems across sales and marketing. We also stepped into a fractional leadership role to define GTM strategy, lead hiring, and coach the team through launch.

Results

CRM workflows are fully live, sales and marketing are aligned, and the company now has an internal team—including a top-tier marketer and lead gen specialist—to scale the next chapter.

Be a Winner

What Our Clients Are Saying

Chloe's lead gen system completely changed how we grow BetterAMS.

We work with 7- and 8-figure Amazon sellers, which is a niche, high-bar market—and her system got us in the door with them, fast. Within 30 days, we booked 3 to 5 sales calls with top-tier sellers doing over $3M/month. One of those turned into the biggest retainer we've ever closed—$5K to $6K/month. Her process is structured, repeatable, and super sharp. From custom video outreach to prospecting with tools like Jungle Scout, she built a system that made our outreach actually convert. If you're an agency or service provider in the Amazon space, I highly recommend working with her. It works.

Taylor Benterud

CO-Founder @ BetterAMS

Chloe's team stepped into the Fractional Director of Marketing role at a critical time for Vitamin.

We needed a new visual identity, and we needed to stand up a marketing team for the first time in the company's history. They demonstrated the ability to start with a blank sheet of paper, and demonstrated the ability to have mature conversations around tough topics, both with me and with my leadership team. She instilled a sense of urgency and a positive energy in the team. I think Chloe's team contributed the most by hiring. They were able to find us an extremely talented marketer, and an extremely talented lead gen specialist.

Taylor Benterud

CO-Founder @ BetterAMS

From 200 Hours of OTA Management Work to a Fully Automated Inquiry System